Financial literacy is a topic that impacts everyone’s life to one degree or another. The problem is that the vast majority of educational sources to learn it from either go too deep, too quickly, riddled with jargon or are overly basic. The goal for this workshop was to find that comfortable medium and deliver it in a way that a more general population could digest and retain more effectively.
The style of the book and worksheets continue the more approachable nature of the organization’s personality. Content was developed to be delivered more visually with supporting graphics and lots of exercises designed for self-exploration. The layout focuses on creating a welcoming feeling and to be less intimidating to jump into than more typical financial information sources. Each section within the workshop and it’s materials is identified with it’s own icon and color coding to facilitate comfortable navigation as well as synchronize with the supporting presentation.